Introducing Recommentary: Your Source for Thought-Provoking Commentary and Insights - 2023 September #1
Content Factory is Recommentary Now!
Hello Readers!
If you’re wondering what is this new title, it’s us realising how we should done better research before selecting the old title of ‘content factory’. We had a late and painful realisation that the title ‘content factory’ was already taken by many so discoverability of our content may be an issue in the future.
Hence in our mega of dominating the content recommendation world (:D), we realised we needed a unique and SEO-friendly title. So here we are, having gone ahead with a rebranding and ready to present before you the new name - ‘Recommentary’. As you may have guessed, it is a portmanteau of recommendation and commentary.
The future edition of the newsletter is going to be short but more frequent. We are trying to gauge your preferred consumption patterns before we settle into the most optimal one. Please let us know what you think of this change!
Recommentary’s 5 Top Recommendations!
Article - It’s not quite quitting. It’s calibrated contributing
The term 'quiet quitting' is an attempt by organizations to evoke guilt among employees who are just performing their job responsibilities (in-role) and not walking the extra mile (extra-role). Why aren't they walking the extra mile? They don't think the rewards are not proportionate to the effort.Article -A Journey into the Animal Mind
What science can tell us about how other creatures experience the world. This article presents a fascinating journey to explore the idea of consciousness in the animal kingdom in the background of religion, myths and science. Though interesting examples like walnut-opening crows, orgasm-faking fishes, and number-counting bees, it explores evidence of animal consciousness. The definition I could understand of consciousness is the ability to create a virtual replica of the external world inside the mind with oneself at the centre of it.Article - The man who built the biggest match-fixing ring in professional tennis
We, Indians are familiar with match-fixing in cricket. But did you know that it is a multi-million dollar pursuit in Tennis as well? This article is a deep dive into the life of one of the biggest match-fixers of our times, it deep dives into his modus operandi and gives reasons as to why players agree to fix matches. Strong recommendation to anyone who is curious about the world of sports, betting and human behaviour. A long read, so have patience.Podcast Ditto Insurance - Content to Commerce Business Model
Being a content creator myself, I’ve been fascinated by entrepreneurs who choose content as the vehicle to market and create leads for the product. Ditto Insurance provides with daily blog and podcast named ‘Finshots’ which touches upon interesting and important news of the financial world. In this podcast episode, the founder, Shrehith Karkera talks about the unique selling proposition of Ditto Insurance. Here is what I understood:Insurance market dynamics put the customer in a powerless position. The insurance company tries to deny the claim at all costs, leaving the customer with the option to head to the regulators and fight it out. Ditto ensures that they support customers in their journey.
Internally Ditto prioritises educating customers on the need to have insurance and they’ve aligned the internal KPIs in a way that there are no selling targets. This has helped them to avoid mis-selling and focus on customer experience.
An insurance company that is finally focussing on building customer trust and giving a superlative customer experience. Hope you build on this and grow further.
Podcast - Why Are Rich Countries So Unhappy?
The podcast deep dive into this recent trend of having a greater share of people in developed countries reporting being unhappy. The podcast tries to understand the possible reasons why. A phenomenon called ‘Suicide Paradox’ caught my attention. It explains that people from developed countries who are facing a host of mental issues find it hard to point fingers at a single external reason as to why they are unhappy because they are surrounded by a relative sense of prosperity. This leads to looking inward, finding oneself inadequate and ending up taking their life. On the contrary people from low-income households from underdeveloped and developing countries assign external reasons such as poor infrastructure, lack of jobs etc. to be the reason for their unhappiness and not internal inadequacies.
We are back after a long hiatus and we understand it is not fair to our audiences as well. We will try to be more frequent with regular recommendations. Thank you for continuing to support us. Please click the subscribe now button if you don’t subscribe to your email (Promise, we don’t spam you) and share it among your friends if you like this edition.
Cheers!